If you love bingo you already know the name — Heart is the radio station playing in half the bingo halls in the country, and Heart Bingo is its online arm, running since 2010. Today it is operated by BV Gaming Limited, the Gibraltar company behind BetVictor, Parimatch and talkSPORT BET, and it has grown into a full casino with live roulette, game shows and thousands of slots sitting alongside the bingo rooms.
BV Gaming is licensed by the UK Gambling Commission under account number 39576, the licence that lists Heart Bingo among its trading names. For new UK customers who are signing up at Heart Bingo , the platform offers a nice welcome offer: play £10, get £50 on bingo — 500 free tickets, no promo code needed, and no wagering on what you win with them.
Here is our Heart Bingo review, and the current welcome bonus details – prepared for you with love by Locals Insider.
What is Heart Bingo?
Heart Bingo is a UK-facing bingo and casino site with a lot more under the bonnet than the name suggests. The main menu runs Bingo, Slots, Online Casino, Live Casino, Game Shows, Megaways, Slingo, Instants and two separate jackpot sections, plus a £10,000 raffle, so it competes with the big casino brands as much as with the pure bingo sites.
The bingo side is where the welcome offer lives, and it comes with a Newbie Room — a room open only to new customers for their first week — so your free tickets are played against other beginners rather than the regulars.
There is an iOS app as well as the browser site, and the two share one account and one wallet.
Heart Bingo Bonus Code & Sign Up Promo (2026)
There is no Heart Bingo promo code to enter. The welcome offer is claimed by opting in after you register and then depositing and playing £10 — and unlike most bingo bonuses, there is no wagering on the winnings.
Play £10, Get £50 on Bingo — No Promo Code Needed on Registration
New UK customers who opt in, deposit £10 or more and play £10 in any bingo room within seven days of registering receive 500 free bingo tickets worth up to £50, usable on games priced up to 10p. Anything you win with them is paid straight into your cash balance. Sign up and opt in here.
There’s an alternative for slots players: play £10 on any slot instead and get 100 free spins on Make Me a Millionaire at 10p a spin, again with winnings paid as cash. You can only take one of the two.
Heart Bingo Bonus Overview & Joining Code
| Heart Bingo Promo Code | No Promo Code needed — opt in after registering |
|---|---|
| Heart Bingo Welcome Offer | 500 free bingo tickets worth up to £50 |
| Alternative Offer for New Sign ups | 100 free spins on Make Me a Millionaire (10p each) |
| Minimum Deposit | £10 |
| Qualifying Play | £10 in any bingo room (or £10 on slots for the spins) |
| Wagering | None — winnings paid to your cash balance |
| Time to Claim Heart Bingo Bonus? | Within 7 days of registering |
| Reward Expiry | 7 days |
| Operator | BV Gaming Limited · UKGC 39576 |
Your Heart Bingo Bonus: Play £10, Get £50 on Bingo
- 500 free bingo tickets worth up to £50 after you play £10
- No wagering — winnings paid straight to your cash balance
- Or take 100 free spins on Make Me a Millionaire instead
New customers only, 18+. Opt in. Deposit and play £10 in any bingo room within 7 days of registration. 500 free tickets worth up to £50, based on 10p tickets, usable on games up to 10p. Tickets expire after 7 days. One welcome offer per customer and per household. T&Cs apply.
New UK players aged 18+ can claim the Heart Bingo sign up offer by opting in, depositing at least £10 and playing £10 in a bingo room within seven days of registration. The reward is free tickets rather than a bonus balance, and that distinction matters: there is no bonus money to wager through, so what the tickets win is yours to withdraw.
How the Heart Bingo Bonus Works
- Register a new account at Heart Bingo and opt in to the bingo welcome offer.
- Deposit £10 or more and play £10 in any bingo room — Video Bingo doesn’t count.
- 500 free tickets worth up to £50 are added. Open any bingo room, click OK on the Free Tickets pop-up, then switch the interface to Free Tickets mode to use them.
- Play them on games priced up to 10p. The advertised £50 is based on 10p tickets; on cheaper games you still get 500 tickets, so the face value is lower but the count is the same.
- Winnings go to cash. Once the tickets are played through, anything won is credited to your withdrawable balance.
The tickets can be tracked in the My Bonuses screen inside the bingo client, and they expire seven days after they’re credited if unused.
How to Sign Up & Claim the Heart Bingo Bonus
- Visit Heart Bingo through our verified link and register a new UK account (18+). No promo code is required.
- Opt in to the bingo welcome offer on the Promos page (reference APF9 if you ever need to quote it to support).
- Deposit £10 or more and play £10 in any bingo room within 7 days of registering.
- Launch a bingo room, accept the Free Tickets pop-up and switch to Free Tickets mode.
- Use your 500 tickets within 7 days on games up to 10p. Winnings are paid as cash.
Important: “play £10” means stake it, not just deposit it. The tickets aren’t released until £10 has been spent in the bingo rooms.
A Closer Look at the Heart Bingo Welcome Offer
Most UK bingo welcome offers are bonus money with a wagering requirement attached: Dotty gives you £50 of bingo bonus at 3x, Wink gives you the same at 10x. Heart’s offer looks similar on the banner — £10 in, £50 out — but it’s built differently, and the difference is the whole point.
There is no wagering. You aren’t given £50 of bonus balance to grind through; you’re given 500 tickets, and whatever those tickets win lands in your cash balance. That puts the offer well inside the 10x cap the Gambling Commission set for UK bonus wagering — because there’s nothing to cap. The terms also let you withdraw your real cash at any time without affecting the offer, which is the opposite of the “withdraw and forfeit” rule at most bingo sites.
The trade-offs are in the small print:
- 10p games only. Free tickets can’t be used in rooms priced above 10p, so the bigger jackpot rooms are out of reach with them.
- 500 is the number, not £50. On 5p games your tickets are worth £25 of play; the £50 figure assumes every one is used at 10p.
- You have to play £10 first. The qualifying £10 is real money staked in bingo, so the offer costs a session, not just a deposit.
- One offer per household, one per customer across BV Gaming’s bingo and casino offers, and Video Bingo doesn’t count towards the £10.
- Seven days, twice. Seven days from registration to qualify, then seven days to use the tickets.
Bingo or slots? The slots alternative — 100 spins at 10p on Make Me a Millionaire — is worth £10 of play against £50 of tickets on the bingo side, so the bingo offer is five times the size in face value. Take the spins only if you have no intention of sitting in a bingo room.
How does it compare? Dotty Bingo matches the £50 headline with a 500% bonus at 3x wagering and a two-day clock; Wink Bingo offers the same with a promo code, 10x wagering and five days. Heart gives up the bonus-balance mechanic entirely, and for a player who wants to actually withdraw something, that’s the version to have. For the wider field, our guide to the best bingo sites in the UK compares the current welcome offers side by side.
Heart Bingo Sister Sites — and Why You Can Only Claim Once
Heart Bingo trades on the same UKGC licence as BetVictor, Parimatch, talkSPORT BET, Betano and Smooth Spins, all operated by BV Gaming Limited. The welcome terms are explicit that each customer is eligible for one welcome offer across BV Gaming’s bingo and casino offers, regardless of how many accounts they open, and that the offer is available once per household. Exclusion from promotions on one BV Gaming brand can be applied across all of them.
Games at Heart Bingo
Bingo Rooms
The bingo lobby is where new players start, and the site makes a point of looking after them. The Newbie Room opens to customers who’ve deposited £10 in the last seven days and stays available for a week from the first time you open it, with sessions in the late morning and early evening. Beyond that, regular deposit-and-play customers get a Feel Good 5 daily game from 8am with free tickets, bingo bonus and cash on the prize board, and Weekend Free Bingo on Saturdays and Sundays, where tickets are free or can be upgraded to a Superbook for a 10p multiplier.
Because free welcome tickets work only on 10p-and-under games, the value of the offer is decided in these lower-priced rooms rather than the jackpot ones.
Slots and Casino Games
This is where Heart Bingo leaves the pure bingo sites behind. The slots lobby is grouped by theme — a Gone Fishin’ shelf with the Big Bass family and the Fishin’ Frenzy Big Catch games, including a Jackpot King version; a Classics shelf with Starburst, Book of Dead, Eye of Horus, Raging Rhino, Wolf Gold and Fluffy Favourites; and a row of exclusive-style jackpot titles such as Bounty Raid 2, Gems Inferno Megaways, Sheep Gone Wild and Buffalo Mania Megaways that share a single must-drop pot. The Jackpots is an opt-in progressive layer: an extra 10p per spin comes off your cash balance and puts you in the running for the network jackpots.
There’s a full Live Casino as well — Red Door Roulette, Mega Fire Blaze Roulette, Who Wants to Be a Millionaire Roulette and Lucky Ball Roulette on the roulette side — plus game shows, Slingo and instants. None of it counts towards the bingo welcome offer, but the £10,000 Raffle does reward slots play: a ticket for every £10 staked on qualifying slots, up to 50 a day, with a periodic draw.
Playing on Mobile
Heart Bingo has a dedicated iOS app alongside the mobile site. If you want to compare app-first operators, our guide to the best casino apps in the UK covers them.
Heart Bingo Free Spins and Other Promotions You Can Claim
Free spins at Heart come in two forms. The welcome alternative gives 100 free spins on Make Me a Millionaire with winnings paid as cash. After that, the Promos page runs a rotating calendar of seasonal wheels — an Under the Sea Wheel and a Birthday Wheel at the time of writing — where opting in and playing £20 on selected slots earns a spin for free spins, bonus funds or cash, with rewards expiring after seven days. There are birthday-themed bingo events and a Gorilla Thrilla daily game alongside.
Every promotion is opt-in, and BV Gaming’s terms say offers complete in the order you opt into them: your play only counts towards one at a time. Pick the welcome offer first and don’t opt into anything else until the tickets have landed. For the wider market, our UK promo codes page tracks the codes and offers across the operators we cover.
Heart Bingo Promo Code & Sign Up Offer FAQs
Is there a Heart Bingo promo code? No. The welcome offer is claimed by opting in after registration, then depositing and playing £10.
What is the Heart Bingo sign up offer? Play £10 in any bingo room and get 500 free bingo tickets worth up to £50, or play £10 on slots and get 100 free spins on Make Me a Millionaire. You can take one of the two.
What is the Heart Bingo bonus code for 2026? There isn’t one. Opt in on the Promos page instead.
What are the wagering requirements? None. Winnings from the free tickets and free spins are paid straight to your cash balance and can be withdrawn.
How long do I have to claim and use it? Seven days from registering to deposit and play £10, then seven days to use the tickets or spins once credited.
Can I use the free tickets in any bingo room? Only on games priced up to 10p, using Free Tickets mode in the bingo client. Video Bingo doesn’t count towards the qualifying £10.
Does Heart Bingo give free spins? Yes — 100 free spins on Make Me a Millionaire as the welcome alternative, and further spins through the site’s rotating wheel promotions.
Is Heart Bingo safe and licensed? Yes. It’s operated by BV Gaming Limited under UK Gambling Commission account number 39576.
Does Heart Bingo have an app? Yes, there’s an iOS app, and the site also runs in a mobile browser.
18+. New customers only. Please gamble responsibly — set deposit limits and take breaks. Free, confidential support is available from GambleAware and the National Gambling Helpline on 0808 8020 133.
See also: the best UK online casinos and new UK casino and bingo sites.
