You’ve probably seen them on TikTok or Instagram: bright, glossy duffel bags in colors no other luggage brand would dare. Baboon to the Moon bags are hard to miss, and they aren’t cheap.
There’s a case for that much color. On a grey, rainy travel day, a yellow duffel lifts the whole thing. And if your travel uniform is black — or white, or grey, as most of ours are — a bright bag is the one spot of color you’re carrying anyway. Making the world more colorful is the brand’s stated mission, and on that it delivers.
So are they worth it? What do you get for the money — and is there a Baboon to the Moon promo code that brings the price down? Here’s our full review of the bags and the warranty, plus every discount worth knowing about.
Who Is Baboon to the Moon?
Baboon to the Moon — B2TM from here on — is a New York bag brand founded by three friends: Andy Person, who runs the company as CEO, Michael Kushner, its creative director, and Trey Sisson, its COO. Between them they’d worked at The North Face, Opening Ceremony and Urban Outfitters, and they started the brand after failing to find bags that were both tough enough for constant travel and fun to look at. The company is still based in New York, and raised its first outside funding in 2019.
Its squiggly logo is called The Lost Arrow, and the brand’s stated mission is to “make the world more colorful.” The bags are made in Asia, and B2TM says it visits its factories and checks labor practices — though it publishes little detail about materials sourcing or emissions, so “sustainable” is doing a lot of work on the website.
The line is built around the Go-Bag, a duffel that doubles as a backpack, now made in five sizes plus a wheeled version. Around it sit day bags, organizers, limited runs and bundles — covered in full below.
What We Love
- They’re genuinely tough. The current Go-Bags use a TPU-coated outer with a ripstop lining, lockable YKK zippers and a zipper rain flap, which shrugs off rain and airport handling.
- The colors. Most sizes come in a dozen or more colorways, plus collabs and limited runs that sell out and then reappear on the resale site.
- A limited lifetime warranty on every bag.
- Free US shipping over $100, and free exchanges for 30 days.
- An official resale platform, which is rare at this price and makes a secondhand bag easy to buy or sell.
What We’d Like Them to Improve
- The warranty is “limited,” and it covers bags only. Smaller accessories like the monomesh pouches aren’t included, which isn’t obvious from the marketing.
- Free shipping starts at $100. That’s high when the smallest bags cost less than that.
- The sustainability claims are thin. B2TM talks about ethical materials and practices, but publishes little to back it up.
- Prices move a lot. The same size can appear at three different prices depending on the collection, which makes it hard to know whether you’re getting a deal.
Baboon to the Moon Promo Codes and Discounts
There’s no permanent public promo code for B2TM, but there are five reliable ways to pay less. Stack the first-order discount with a sale item and you’re a long way from list price.
| Promo & Discount | What you get | How to get it |
|---|---|---|
| 15% OFF first-order sign-up offer | A one-time discount code for new customers sent via email. | Enter your email or phone in the site pop-up, or the footer sign-up |
| Moon Crew rewards | 100 points ($5) just for joining, then points on every order | Join the free rewards program |
| RELAUNCHED resale | Typically 25–45% below list, occasionally new with tags | Shop the official secondhand site |
| Sale section | Discontinued colors and past collections, marked down | Browse the Sale collection |
| Trade-in credit | 110% of your sale price as store credit, or 80% in cash | Sell an old bag on RELAUNCHED |
The First-Order Discount
The most straightforward saving is the new-customer offer. Land on the site and a pop-up appears asking for your email address and phone number; sign up and B2TM emails you a code to use at checkout. The size of that code changes with the season, so check what you’re offered before you assume it’s the best deal available.
Be skeptical of coupon aggregators. Most of the “Baboon to the Moon promo codes” listed on third-party sites are expired, and the ones that do work are usually the same 10–15% sitewide codes you’d get from signing up anyway.
Moon Crew: The Rewards Program
Moon Crew is B2TM’s free loyalty scheme, and joining costs nothing. You get 100 points the moment you sign up, which the brand values at $5 — so points are worth roughly five cents each. After that you earn points by shopping, referring friends and following the brand, and redeem them for discounts, free products and other perks.
It’s worth joining before your first purchase rather than after, because the sign-up points can be applied to that order.
RELAUNCHED: The Official Resale Site
This is the best-value route into the brand, and the least known. RELAUNCHED is B2TM’s official secondhand marketplace, run on the Treet platform, where customers buy and sell used bags directly.
Listings typically sit 25–45% below the original price, and condition is graded on each listing — plenty are described as excellent, and some are new with tags. Retired colors and past collabs turn up there too, which is the only way to get them once they’ve sold out.
Selling is the other half of it: when your bag sells, you get 110% of the sale price as B2TM store credit, or 80% in cash. If you’re upgrading sizes, trading in and taking the credit is the cheapest way to do it.
What About Student and Military Discounts?
B2TM doesn’t run a public student or military discount program. If you’re after a standing discount, the rewards program and the resale site are the two dependable options.
What You Can Buy: Go-Bags, Day Bags, Org Bags and Bundles
The shop is split into five collections, and it’s worth knowing them before you start comparing prices.
| Collection | What’s in it |
|---|---|
| Go-Bags | The duffel-backpacks, from the 0.37L Nano to the 60L Big, plus the wheeled Roller |
| Day Bags | Backpacks, totes, shoulder bags, the Crescent Crossbody and the 3L Fannypack |
| Org Bags | The organizers: packing cubes, dopp kits, monomesh pouch sets, a packable tote and backpack, a zip wallet, a laptop case and a 2L water bottle sling |
| Limited Run | Seasonal colors and artist-designed print liners, made once and never restocked |
| Bundles | “Adventure Sets” — pick your own color combinations of the bestsellers, bought together |
The Fannypack is the sleeper hit of the Day Bags: 3L, $59, in CORDURA nylon with a DWR water-repellent coating, YKK zippers and a seat-belt webbing strap, worn crossbody or at the waist.
The Packing Cube Set is the one to add to a Go-Bag order: two 5L cubes and one 12L cube for $59, in ripstop with mesh panels, labeled “GET LOST” for clean clothes and “BEEN PLACES” for everything else.
The Bright Colors
This is the reason most people buy the brand. Go-Bags come in a dozen or more colorways at once, across purple, green, yellow, orange, red, blue and a run of neutrals, and the palette changes every season. Half the fun is mismatching: a yellow Go-Bag with a purple Fannypack and green packing cubes is entirely the point.
The Limited Run pieces take that further, with print liners designed by artists that appear on the inside of selected Go-Bags and Fannypacks. When they sell out, they’re gone — which is exactly why they turn up on the resale site at a premium.
Bundles and Gift Cards
Adventure Sets let you build a bundle from the bestsellers in the colors you choose, which is the easiest way to buy a Go-Bag with its matching organizers in one go.
If you’re buying for someone else, a B2TM gift card starts at $50 and is delivered by email — a safer choice than guessing which of a dozen colors they’d want.
The Go-Bag Range: Sizes, Prices and What Fits
The Go-Bag is the bag that made the brand. It’s a duffel with a wide D-shaped opening that swallows everything and makes it easy to find, with backpack straps so you can carry it on your shoulders instead of in your hand. Inside there are mesh and elastic stash pockets; outside there’s a zipped passport pocket and a daisy chain for clipping things on.
| Go-Bag | Volume | Packs for | Flying with it | Price from |
|---|---|---|---|---|
| Nano | 0.37L | Keys, cards, a phone | Pocket-sized | — |
| Micro | 2.2L | A sling for daily carry | Personal item | $79 |
| Mini | 32L | 1–3 days | TSA personal item — fits under the seat | $145 |
| Small | 40L | 3–5 days | TSA carry-on on most airlines | $219 |
| Big | 60L | 5+ days | Checked luggage | — |
| Roller | 55L | 5+ days, wheeled | Carry-on on most airlines | — |
Prices vary by collection: the same Mini appears at $145 in the Basic line and $189 in the current TPU version, and older colors drop to around $119 in the sale. Check which collection you’re looking at before comparing.
Which Size Should You Buy?
- The 40L Small is the sweet spot. It’s the largest bag that still works as carry-on with most airlines, and it holds three to five days of clothes.
- The 32L Mini fits under the seat in front of you, making it the one to take on budget airlines that charge for a cabin bag.
- The 60L Big is checked luggage, and the Roller adds wheels if you’d rather not carry it.
- Micro and Nano aren’t travel bags at all — they’re a sling and a pouch, useful as an add-on rather than a purchase on their own.
Is It a Backpack or a Duffel?
Both, which is the point. The Go-Bag carries as a duffel by the handles, then converts to a backpack with adjustable shoulder straps and, on some models, a chest strap.
That makes it a genuine alternative to a travel backpack for a weekend trip, though with a difference: a dedicated travel backpack has a padded hip belt and a proper suspension system for carrying weight over long distances. The Go-Bag doesn’t. It’s brilliant for airport to hotel, less so for a week of hiking between towns.
Crescent Crossbody
The other bestseller is the Crescent Crossbody, which comes in two sizes: the standard at 4.7L, and the Big at 8L. Unlike the Go-Bags, these come in neutral colors rather than the bright palette.
The smaller one takes a phone, wallet and tablet; you’ll need the 8L if you want to carry a laptop. Both work well as a personal item alongside a carry-on.
Our Verdict: Is Baboon to the Moon Worth It?
If you want a tough, colorful bag that works as both duffel and backpack and comes with a lifetime warranty behind it, yes — B2TM is worth the money, particularly at the 40L carry-on size.
At full price it’s a lot for a bag, and the sustainability claims don’t stand up to much scrutiny. But almost nobody needs to pay full price: sign up for the first-order code, join Moon Crew before you buy, and check RELAUNCHED first, where the same bag often sells for a third less.
For more of what we pack, see our guides to travel gadgets and accessories, the best travel apps, eSIM deals for travelers and our wider travel insights.
